Thoughts, Tips, and Tricks!

As 2020 comes to a close, I find myself reflecting on the ways the year has affected Fireside and the congressional offices we serve. Remote work has extended far beyond …

When choosing a CRM, it's easy to get bogged down in the details of new features and flashy technology. But what does an office actually need out of their CRM? …

A congressional website’s primary purpose is to promote a free exchange of information between a representative and their constituents. The style, clarity, and efficiency of a website strongly affects the …

Congratulations! You’ve been elected to represent your constituents in Congress, but what comes next? It's time to select your most integral tool, constituent relationship management software. A good CRM will …

At Fireside, we strive to create simple solutions to complex challenges that congressional offices face. Since Covid-19 has sparked an increase in newsletter communication, we want to be sure that …

Text-based messaging, for all its brevity and convenience, can be a cold and impersonal method of communication. So how do you strike a balance between clarity and warmth, between precision …

A beautifully formatted newsletter may catch your constituent’s eye and provide them with valuable information, but how can you be sure that they have been impacted by it? Give your …

When glancing at an online interface, what’s the first thing that catches your eye? Likely, the layout of the material on the page. In fact, the way a page looks …

An image can make a powerful impact on communication. Because the brain processes visuals quickly, images often succeed in capturing a reader’s attention better than plain text. Whether you use …

I’ve gotten a lot of questions about how the pandemic has impacted Fireside, so I wanted to share a couple of key areas that we adapted to keep our clients …