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by Rachel Radmer on October 21, 2020

When choosing a CRM, it's easy to get bogged down in the details of new features and flashy technology. But what does an office actually need out of their CRM? …

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Topics:CRM

by Stephanie Casassa on October 13, 2020

A congressional website’s primary purpose is to promote a free exchange of information between a representative and their constituents. The style, clarity, and efficiency of a website strongly affects the …

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Topics:Web

by Thea Schmid on October 13, 2020

Congratulations! You’ve been elected to represent your constituents in Congress, but what comes next? It's time to select your most integral tool, constituent relationship management software. A good CRM will …

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Topics:CRM

by Erin Higgins on October 13, 2020

At Fireside, we strive to create simple solutions to complex challenges that congressional offices face. Since Covid-19 has sparked an increase in newsletter communication, we want to be sure that …

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Topics:Newsletter

by Erin Higgins on September 22, 2020

Text-based messaging, for all its brevity and convenience, can be a cold and impersonal method of communication. So how do you strike a balance between clarity and warmth, between precision …

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Topics:Newsletter

by Erin Higgins on September 22, 2020

A beautifully formatted newsletter may catch your constituent’s eye and provide them with valuable information, but how can you be sure that they have been impacted by it? Give your …

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Topics:Newsletter

by Erin Higgins on September 22, 2020

When glancing at an online interface, what’s the first thing that catches your eye? Likely, the layout of the material on the page. In fact, the way a page looks …

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Topics:Newsletter

by Erin Higgins on September 22, 2020

An image can make a powerful impact on communication. Because the brain processes visuals quickly, images often succeed in capturing a reader’s attention better than plain text. Whether you use …

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Topics:Newsletter

by Josh Billigmeier on September 22, 2020

I’ve gotten a lot of questions about how the pandemic has impacted Fireside, so I wanted to share a couple of key areas that we adapted to keep our clients …

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Topics:NewsletterCOVID-19Telephone Town Hall

by Claudia Reed on September 10, 2020

It is critical to keep your constituents up-to-date and informed on what is happening across the country and your district. Although you can only call constituents who have opted-in to …

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Topics:FrankingTelephone Town Hall