Jumpstart Your Congressional Outreach Plan
Kyle | January 25, 2017
It’s a new year and, as with any fresh start, it’s a great time to begin building a plan for the future. Truly powerful constituent outreach programs do not happen by accident; having a blueprint and being able to execute it is essential. The 115th Congress looks to be busy and now is the perfect time to prioritize your future communication plans. Established offices may want to increase the effectiveness of their engagement plans; newly elected Members may be starting from scratch as they try to determine the best ways to maximize outreach opportunities. Below, you will find suggestions and strategies that will assist you as you get started.
Build Your Foundation
Before you can engage, you have to find people to engage with.
Plot Your Outreach
Once you have data, you can now plan the best ways to communicate with your constituents and build towards your larger engagement goals.
A frequent, diverse and consistent engagement plan is incredibly important and will yield the best results. Resolve to set yourself up for success throughout 2017 and beyond!